Marketing Manager

Description

Responsibilities:

Organize events in schools, webinars, and seminars to promote educational programs. Develop and implement digital marketing strategies to drive brand awareness and lead generation, utilizing HubSpot for campaign management.

 Monitor and analyze the performance of digital marketing campaigns on HubSpot, assessing them against goals and optimizing for better results.
 Work closely with the content team to create engaging marketing materials, including brochures, presentations, and promotional videos.
 Manage social media platforms and monitor engagement metrics using HubSpot’s tools.
 Collaborate with the sales team to generate qualified leads through HubSpot and support conversion rates.
 Stay updated with the latest trends and best practices in online marketing, HubSpot usage, and measurement.

Requirements:

 Proven work experience as a Marketing Manager or similar role.
 Demonstrable experience in organizing events and digital marketing campaigns, with hands-on experience in managing campaigns on HubSpot.
 Knowledge of SEO, SEM, Google Analytics, HubSpot, and CRM software.
 Strong analytical skills and data-driven thinking.
 Excellent communication and interpersonal skills.