Marketing Manager
Savanna HR
E-Learning Providers
1-5 Yrs
Mumbai (All Areas)
Posted: 3 months ago
Description
Responsibilities:
Organize events in schools, webinars, and seminars to promote educational programs. Develop and implement digital marketing strategies to drive brand awareness and lead generation, utilizing HubSpot for campaign management.
Monitor and analyze the performance of digital marketing campaigns on HubSpot, assessing them against goals and optimizing for better results.
Work closely with the content team to create engaging marketing materials, including brochures, presentations, and promotional videos.
Manage social media platforms and monitor engagement metrics using HubSpot’s tools.
Collaborate with the sales team to generate qualified leads through HubSpot and support conversion rates.
Stay updated with the latest trends and best practices in online marketing, HubSpot usage, and measurement.
Requirements:
Proven work experience as a Marketing Manager or similar role.
Demonstrable experience in organizing events and digital marketing campaigns, with hands-on experience in managing campaigns on HubSpot.
Knowledge of SEO, SEM, Google Analytics, HubSpot, and CRM software.
Strong analytical skills and data-driven thinking.
Excellent communication and interpersonal skills.
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