Description
Role Summary
The Head of Quick Commerce will lead strategic initiatives in the rapidly evolving Q-commerce space. This role is key to driving profitable growth, increasing brand visibility, and building a strong presence across digital platforms. The incumbent will manage the P&L for the Q-commerce channel, develop innovative digital strategies, and ensure seamless customer experiences. Core responsibilities include JBP creation, product selection, pricing, supply chain coordination, inventory management, last-mile logistics, and customer service — all while delivering on fast-paced turnaround promises.
Key Responsibilities
1. Strategic Leadership & Growth
2. Define and implement a comprehensive Q-commerce strategy aligned with business goals.
3. Drive expansion across platforms like Blinkit, Zepto, Instamart, etc.
4. Explore new market opportunities to scale operations and grow market share.
Revenue & Brand Development
1. Drive revenue through targeted digital campaigns and partnerships
2. Use data and consumer insights to strengthen brand salience.
3. Ensure brand consistency across all Q-commerce channels.
4. Customer Experience & Digital Transformation
5. Optimize customer journeys across platforms for a seamless experience.
6. Collaborate with IT, product, and marketing teams for digital initiatives.
7. Foster a culture of innovation and agility across teams.
Operational Excellence & Innovation
1. Adopt industry best practices and Q-commerce tools to streamline operations.
2. Track KPIs and implement improvements to boost performance.
3. Lead efficiency initiatives to control operational costs.
Marketing & Channel Strategy
1. Execute marketing plans to drive acquisition and retention.
2. Build an efficient and scalable distribution network across digital channels.
3. Launch campaigns targeting urban and millennial consumers.
Product & Data-Driven Decisions
1. Work with product teams to turn insights into actionable features.
2. Analyze data to uncover trends, gaps, and opportunities.
3. Ensure continuous feedback from customer insights to product development.
Experience & Qualifications
8+ years in e-commerce, digital strategy, or FMCG; 3+ years in a Q-commerce leadership role.
Proven P&L ownership and track record of driving digital revenue growth.
Experience in launching and scaling digital services or products.
Strong strategic and analytical skills with a self-starter mindset.
Excellent communication and presentation abilities.
Capable of handling multiple projects in a fast-moving environment.
Creative, customer-centric, and innovative thinker.
Collaborative leadership style with the ability to motivate cross-functional teams.
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