Case study · HealthTech · CTO · Leadership

Hiring a CTO for a Series-B HealthTech startup in 9 weeks

The company was little known, had 38% attrition, negative employer reviews and a final interview round that sent candidates away confused. Here is how we placed a CTO anyway, and what changed six months later.

9 weekstime to hire
185 → 1candidates mapped to the one hired
38% → 19%engineering attrition after 6 months
Dailydeployments, up from bi-weekly
Key takeaways
  • Transparency beats spin. Every finalist saw the attrition data, the review situation and the technical-debt map.
  • We fixed the final interview round, which had become a formality, with a Coffee with the CEO step.
  • A two-hour founder alignment workshop produced one CTO scorecard before we presented a single candidate.
  • Referrals from leaders we had placed before supplied 8 of the 12 candidates in full evaluation.

The client

DimensionDetail
IndustryHealthTech: AI-driven patient diagnostics and remote monitoring
Founded2022
FundingSeries B, about US$18M raised, led by a top-tier VC
TeamAbout 120 people across Bengaluru and Hyderabad
RevenueAbout US$2.4M ARR, growing 40% a year
Attrition at engagement38% annualised
CTO budget₹75L–₹1.1Cr CTC plus ESOPs

The challenge

  • Brand invisibility: candidates at established startups had never heard of the company.
  • High attrition: 38% signalled culture, leadership or product problems to senior candidates.
  • Negative reviews: entry-level salespeople were fielding customer complaints about a lagging product, with no CTO to back them up.
  • A broken final round: the CEO and investor round covered what candidates had to fix, not where the company was going or how they would grow.
  • A hard deadline: the board wanted a CTO in 10 weeks after the previous CTO left mid-sprint.

Our approach

Discovery sessions with both co-founders, the VP Engineering, Head of Product and board members surfaced the real mandate. An attrition analysis pointed to an unclear technical roadmap and inconsistent sprint planning rather than pay. We mapped previous candidate drop-offs, benchmarked the offer across comparable startups and built an honest candidate pitch deck.

  • Define the profile: 10–15 years of experience, 3+ years as a CTO or VP Engineering, regulated-industry experience, cloud-native depth, turnaround experience and a hands-on-first leadership style.
  • Map the market: directly headhunt 185 candidates across 40+ startups, mine referrals from placed leaders, work through HealthTech communities and map direct and adjacent competitors.
  • Evaluate in four layers: technical architecture, leadership and attrition turnaround, founder–CTO fit, and six reference calls for each finalist.
  • Repair the decision process: introduce Coffee with the CEO and align founders around one scorecard—hands-on for 90 days, strategic from month four.
Funnel stageCandidates
Identified185
Responded to outreach62
Passed initial screen34
Full evaluation12
Shortlisted to client5
Final interviews3
Offer accepted1

The placement

The selected candidate was a VP Engineering at a Series-D HealthTech company, with 14 years in technology, four in HealthTech and teams of 60+. They had led a stabilisation programme that cut crash rates by 72% and lifted NPS from 28 to 61 in eight months. The 60-day notice period was negotiated to 45 days, and the CTO started in week 10.

Results six months after joining

MetricBeforeAfter 6 months
Engineering attrition38%19%
Glassdoor rating3.13.9; great technical leadership cited 11 times
G2 product rating3.2 / 54.1 / 5
Sprint velocity42 story points68 story points
Deployment frequencyBi-weeklyDaily; CI/CD rebuilt
Critical bugs per month236
Engineering team3248; 16 new hires, none lost

Lessons for founders hiring a CTO

  1. Transparency wins. People who join knowing the problems are motivated to fix them.
  2. Fix the reviews before you recruit. Senior candidates read Glassdoor too.
  3. The final interview must sell, not just screen.
  4. Map red flags from past failures before you start.
  5. An employer brand can be built in a week with an honest narrative and a 90-day plan.
  6. Align the founders first and look after placed leaders; their referrals compound over time.

Frequently asked questions

How long does it take to hire a CTO in India?

It depends on the company's brand, budget and founder alignment. In this engagement Savanna HR placed a CTO in 9 weeks from kick-off to accepted offer, with a start date in week 10.

How do you hire a CTO when your company has high attrition and bad Glassdoor reviews?

Be transparent rather than hide it. Share the attrition data, review situation and technical-debt map with shortlisted candidates, reframe each weakness as an opportunity and work with leadership on the root causes.

What is Coffee with the CEO in a CTO hiring process?

An informal conversation before the final decision in which the CEO shares the company's growth path, belief behind the business and where the candidate fits. It turns the final stage from a formality into a genuine two-way decision.

Where do the best CTO candidates come from?

Direct headhunting across established startups creates the widest funnel, while trusted referrals often create the richest source of fully evaluated candidates.

Hiring a CTO or another CXO?

Tell us about the role. We start with a discovery call, not a stack of CVs.

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