Sales Development Representative UK


Savanna HR


Inside Sales


6 days ago

1-4 Yrs


Delhi/NCR


Description

Location: Remote (India)

Working Hours: GMT aligned (Europe time zone)

Experience: 2–3 years in tech sales / outbound SDR / inside sales

**About the Company **

Europe-based SaaS company building restaurant technology for independent operators and multi-unit groups across the UK and Europe.

**Role Summary **

Hiring an SDR to drive new business pipeline through high-volume outbound outreach. This role focuses on cold calling and email outreach, booking qualified meetings for the sales team, and building a predictable pipeline.

The target customers are international prospects, so fluent English, confident phone communication, and comfort working in GMT hours are mandatory. Over time, strong performance can open a path to closing deals.

Key Responsibilities

• Run daily outbound outreach to restaurants and multi-unit operators across UK and Europe

• Execute a calling-first motion using structured talk tracks and objection handling

• Send email follow-ups that drive replies and booked meetings • Qualify prospects quickly and accurately before handover • Book meetings for the sales team and ensure clean handovers with full context

• Maintain accurate CRM updates, lead status, notes, and next steps • Work toward consistent pipeline creation with discipline and pace

KRAs (Key Result Areas)

1) Activity Output (Consistency)

• High-volume outbound calling daily

• Consistent email follow-up and sequencing

• High weekly activity without drop-offs

2) Pipeline Generation

• Meetings booked per week

• Meeting show rate and reschedule discipline

• Conversion rate from outreach to meeting booked

3) Qualification Quality

• Clear qualification before handover (fit, need, urgency, next step) • Clean meeting notes logged in CRM

• Strong meeting-to-opportunity conversion quality over time

4) Speed and Follow-up Discipline

• Fast follow-up after call attempts and responses

• Strong handling of “not now”, “send info”, “too busy”

• Ability to keep opportunities alive inside a 7–14 day cycle

5) CRM Hygiene

• Accurate pipeline tracking in CRM

• Clean notes, outcomes, and next actions

• Weekly reporting of outputs and blockers

What We’re Looking For

• 2–3 years in tech sales / outbound SDR / inside sales

• Proven experience with short sales cycles (7–14 days) or similar speed • Comfortable with volume-based cold calling

• Fluent English, clear communication, confident on calls • Strong execution mindset, shows up daily and hits targets • Comfortable working in GMT hours from India

• SaaS experience is a plus, not mandatory

Nice-to-Haves

• Experience selling to hospitality, restaurants, retail, or SMB operators • Familiarity with structured qualification frameworks (BANT, MEDDICC lite)

• Experience in fast-paced outbound environments

• Growth path: SDR → Senior SDR → Closing role based on performance

Interview Process

• Short screening call

• Mock cold call + objection handling • Final interview