Director Sales - Offline Admissions

Description

Sales Director – KRAs

1. Sales Strategy | P&L Management | Revenue Generation

● Develop and implement strategic sales plans to achieve company revenue targets and business growth.

● Take full ownership of Profit & Loss for the sales function or vertical.

● Ensure business profitability by managing pricing strategies, controlling costs, and optimizing resource allocation.

● Monitor sales performance, identify roadblocks, and adjust strategies as needed.

● Lead efforts to expand market presence, penetrate new markets, and increase the customer base.

● Prepare and manage annual budgets aligned with business goals.

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2. Team Leadership & Performance Management

● Lead, mentor, and manage the entire sales team, setting clear performance targets and KPIs.

● Monitor individual and team performance, providing regular feedback, coaching, and performance appraisals.

● Foster a high-performance, collaborative, and results-driven sales culture.

● Retain top talent to ensure consistent high performance.

● Provide ongoing training and mentorship to develop individual skills and sales expertise.

● Promote a collaborative environment that encourages teamwork and knowledge sharing.

● Motivate and inspire the team to achieve their full potential.

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3. Client Relationship & Key Account Management

● Ensure high client satisfaction through regular engagement, business reviews, and tailored solutions.

● Collaborate with customer success teams to ensure customer satisfaction and retention.

● Develop and maintain strong relationships with key clients and accounts.

● Address customer concerns promptly to ensure a positive brand experience.

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4. Market Research & Competitive Analysis

● Monitor market trends, customer needs, competitor activities, and industry developments.

● Provide actionable insights to improve service offerings, pricing strategies, and market positioning.

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5. Reporting & Forecasting

● Provide accurate sales forecasts, pipeline reports, and financial performance updates to senior management.

● Analyze sales data to identify gaps, opportunities, and recommend corrective actions.

● Track and analyze key sales metrics.

● Generate reports to measure team performance and highlight areas for improvement.

● Communicate sales performance regularly to the team and upper management.

● Utilize data-driven insights to optimize sales strategies and resource allocation.

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6. Process Optimization & CRM Management

● Establish and continuously improve sales processes, from lead generation to deal closure.

● Ensure effective CRM usage across the team to track activities, manage leads, and maintain data accuracy.

● Implement a clear and effective sales process for the team to follow.

● Analyze customer needs and develop targeted sales strategies to close deals.

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Qualifications and Skills:

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Educational Background: MBA/PGDM or equivalent, preferably in Sales, Marketing, or Business Administration.

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Experience: 10+ years of experience in sales, with at least 5 years in a leadership role, preferably in the education sector.

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Skills:

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Proven track record of achieving sales targets and driving large teams.

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Strong understanding of P&L management and financial acumen.

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Excellent leadership, communication, and interpersonal skills.

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Data-driven approach with the ability to analyze and act on insights effectively.

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High energy and enthusiasm for working in a dynamic, fast-paced environment.

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