Marketing Manager
Savanna HR
E-Learning Providers
4-6 Yrs
Bengaluru/Bangalore
Posted: 5 days ago
Description
Role: Marketing Manager
Location: Bangalore
Experience: 4 to 5 years
Responsibilities:
● Curate compelling content and promotional materials to drive course promotion and
brand awareness.
● Manage push notifications, email campaigns, and other marketing initiatives to engage
and retain customers.
● Develop and implement effective retention strategies to reduce churn and increase
customer loyalty.
● Develop out-of-the-box ideas to generate revenue and enhance brand awareness.
● Analyze campaign performance data and make data-driven decisions to optimize
marketing efforts.
● Collaborate with designers to create visually appealing creatives for marketing materials.
● Work closely with cross-functional teams, such as product, support, and tech, to optimize
the customer experience and increase retention.
● Generate revenue through strategic marketing initiatives and activities.
● Manage affiliate programs to drive sales and revenue.
● Stay informed about industry trends, competitor actions, and market developments
Requirements:
● Fluency in English with excellent communication skills.
● Creative flair and strong copywriting abilities.
● Analytical skills and the ability to interpret data to derive actionable insights.
● Proactive and comfortable to work under tight deadlines.
● Exposure to Banking, SSC, JAIIB & other competitive exams
● Ability to work in a fast-paced environment
● Self-motivated with a sense of ownership.
● Ability to collaborate effectively with cross-functional teams.
Preferred:
● Familiarity with Marketing automation tools like CleverTap, MoEngage, WebEngage, etc.
● Experience with Ed-tech companies
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