Influencer Marketing Manager
Savanna HR
Marketing
2-7 Yrs
Gurgaon
Posted: 4 months ago
Description
Job description
We are looking for a Influencer Marketing Manager who can perform end to end
campaign execution for some of the top brands.
Should have extensive knowledge of the influencer landscape, and the ability to execute and
analyze the results of full-scale campaigns. He/She would be responsible for implementing
strategic influencer driven campaigns.
Implementation
• Develop and implement strategic influencer driven campaigns; serve as the key lead across
brands of clients for influencer campaigns
• Provide influencer campaign expertise customized per target consumer and marketing
objectives; leverage influencer landscape, trends, tools, and external vendor relationships
• Generate recap materials post campaign execution to measure and evaluate the value, including
ROI and performance metrics
• Direct campaign timeline and ensure projects are completed on-time; deliver influencer assets
and coordinate logistics based on talent contracts
• To develop a relationship with an influencer before asking them to advocate for a product or
company
Social Influencers
• Research and identify key influencers, bloggers and online media in designated verticals
• Build strong relationships with social influencers through seeding programs and regular
communication
• Identify, establish and manage on-going influencer/brand ambassador programs
• To understand the client's mindset and their requirements
Other desired skills
• Ideally, at least 2-7 years of work experience; with experience in an Influencer Marketing role
• Excellent communication skills
• Must have contact details of top social media personalities
• Should have a passion for using social media platforms as a means to communicate with
audiences and a deep understanding of what motivates people to engage with brands through
them.
• Should have a creative bent of mind & shouldn't be afraid to think outside the box
You will also be working with some of the top influencers or their managers directly.
This is for you if,
1. Rocket fast growth is what you like
2. You do more than you are asked
3. You are reachable anytime, any day
4. You under promise and over deliver
5. You know what result oriented means
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